This is a recent project I have worked with, alongside with Pinoy SEO and Malachisoft their domain provider. A dental clinic based in Iligan City, Philippines namely, XM Dental. A fairly new website, not SEO optimized and no ranking on search engines. Through a collaborative effort, a customized SEO strategies were performed on the website and has made an achievement on Google search rankings. The progress led the business acquire more traffic and more client inquiries.
We started ensuring sitemap and pages were properly indexed. Site Audit were also performed as gaps, issues and oppportunities have to work on. Optimizing images, meta titles, meta descriptions, headers, URL structure, copywriting, local directories and more.
The website improved its traffic and able to deliver good results based on Google analytics and Search Console. The top search engines are Google and Baidu. The business is getting impressions and clicks for a brand keyword like ‘XM Dental Clinic’ and SEO keywords ‘affordable dental clinic in Iligan city’ and ‘best dental clinic in iligan city’. Top organic landing pages include the Homepage and Teeth Dentures pages.
Target Keywords Ranking
Worked on Keyword Research and Mapping, ensuring search volume, competition, and relevance to identify keywords. The relevant keywords were analyzed base on their intent before mapping them within the pages.
These efforts delivered a good achievement as it achieved its first-page ranking on the Google search engine with the target keywords: “affordable dental clinic in iligan city” and “best dental clinic in iligan city.”
Working in this project was a grateful and rewarding experience! It was a bit challenging but at the same time exciting because it helped me understand SEO more. At the same time, I was glad of the progress made on the client’s website wherein online visibility was improved and its achievement on search engine rankings.
Small or big results it boost me to pursue and learn more to offer quality SEO services to online businesses.